Clinical Nutrition

Project carried out in Cronuts Digital.

Clinical Nutrition is a leading nutrition and supplementation manufacturer founded in 1981 with headquarters in Argentona, Barcelona. They have more than 20 production lines, more than 800 formulas and FSSC 22000 certification. They own brands such as Nutrisport and Persan Farma and manufacture in white label format for clients around the world. The project included UI design in Figma and development of the corporate site to communicate their manufacturing capabilities and attract new B2B customers.

Design in Figma defined the architecture and visual system of the site before development, ensuring a clear and rigorous presentation of production capabilities, available formats and quality certifications. The content architecture was worked on with a focus on the B2B client looking for a trusted manufacturing partner, highlighting quality processes as a differential. Good UX practices were applied and technical SEO was worked on to improve visibility in searches for the nutrition and supplementation sector internationally.