Aiklo

Project carried out in Cronuts Digital.

Aiklo is a Barcelona-based smartphone accessory brand that designs and markets its own products, including the Stix Grip (a patented 2.7 mm thick medical silicone grip) and a line of MagSafe-compatible iPhone cases. Its business model is 100% e-commerce with shipping throughout Spain. The project consisted of developing the online store on Shopify, optimized for conversion and with a consistent brand experience across all touch points.

The Shopify store was developed with special attention to product presentation: detailed sheets, Mix & Match color configurator and clear communication of the differentials of each accessory. The entire purchasing experience was worked on from discovery to checkout, applying good UX practices to reduce cart abandonment and maximize conversion. Mobile performance was optimized (main channel of Aiklo's customer profile) and technical and product SEO was worked on to improve the organic positioning of the store.